Seeing What's Next: Using the Theories of Innovation to Predict Industry Change

Hardback

Main Details

Title Seeing What's Next: Using the Theories of Innovation to Predict Industry Change
Authors and Contributors      By (author) Clayton M. Christensen
By (author) Scott D. Anthony
By (author) Erik A. Roth
Physical Properties
Format:Hardback
Pages:352
Dimensions(mm): Height 241,Width 165
Category/GenreBusiness and management
ISBN/Barcode 9781591391852
ClassificationsDewey:658
Audience
Professional & Vocational

Publishing Details

Publisher Harvard Business Review Press
Imprint Harvard Business Review Press
Publication Date 21 September 2004
Publication Country United States

Description

Every day, individuals take action based on how they believe innovation will change industries. Yet these beliefs are largely based on guesswork and incomplete data and lead to costly errors in judgment. Now, internationally renowned innovation expert Clayton M. Christensen and his research partners Scott D. Anthony and Erik A. Roth present a groundbreaking framework for predicting outcomes in the evolution of any industry. Based on proven theories outlined in Christensen's landmark books The Innovator's Dilemma and The Innovator's Solution, Seeing What's Next offers a practical, three-part model that helps decision-makers spot the signals of industry change, determine the outcome of competitive battles, and assess whether a firm's actions will ensure or threaten future success. Through in-depth case studies of industries from aviation to health care, the authors illustrate the predictive power of innovation theory in action.

Author Biography

Christensen is one of the brightest stars in business right now, and is recognized as one of the world's leading experts on innovation. He is the Robert and Jane Cizik Professor of Business Administration at Harvard Business School, with a joint appointment in Technology & Operations Management and General Management Scott D. Anthony is a Partner at Innosight LLC and Erik A. Roth is a consultant in McKinsey & Company's Boston office.