Psychology is everywhere in today's society. Psychology seeks to understand and explain thoughts, feelings and behaviour through a dizzying array of ideas and theories, shedding light on everything from memory and attitude formation to delusions of grandeur and alcoholism, to name a few. In 50 Psychology Ideas You Really Need to Know, Professor Adrian Furnham explains the central ideas of psychology in a series of concise and accessible essays. Packed with the latest research, most important case studies and arguments of key thinkers, this book is the perfect introduction to psychological theory.
Author Biography
Adrian Furnham is Professor of Psychology at University College London. Adrian has written for the Financial Times, Sunday Times and the Daily Telegraph and has written over 1300 scientific papers and 95 books.
